I think these ads for Swedish Fish are adorable. The images are confusing at first but the tag line "A friend that you can eat" makes it make sense. This is the best way I can think of to advertise swedish fish and it makes it unlike any other candy. There is literally no other candy that could use this tag line where as brands like snickers that use "satisfy your hunger" could pertain to any candy. More than anything, the ads are charming and they make me happy and want swedish fish. What more could you ask for from a candy ad?
No comments:
Post a Comment