Reese's Perfect
I think these ads are adorable. I was immediately attracted to them for various reasons. The obvious one is that the candy looks delicious but I also really like the format of the ad and the fact that the entire ad stays true to Reese's colors. The best part is obviously the copy though. They are clever and witty and they make you laugh and in turn happy which is a good feeling to associate with candy. They are entertaining. You can create your own perfect Reese's ad on the Hershey's website which demonstrates what a hit this ads are. Definitely one of my favorite ad campaigns.
No comments:
Post a Comment